About Coke Studios

The Coca-Cola Company is a total beverage company offering over 500 brands in more than 200 countries and territories. Coke Studios is an internal design agency that curates content and communications for The Coca-Cola Company.

The National Food Service
On Premise (NFSOP) Growth Summit 2018

The NFSOP Growth Summit is a yearly event to energize the Coca-Cola team and get them excited for the next year. An arrow at varying scales communicates a sense of positive growth. The design was expanded into quadrants and blocks creating textures representing possibilities for building the future.

When the arrow is deconstructed it represents the 2018 rally cry Prepare. Aspire. Win.

Identity

    Colors

  • RGB: #808285

  • RGB: #939598

  • RGB: #BE1E2D

  • RGB: #F4009

  • RGB: #FFFFFF

2018 US Special Olympics

The US Special Olympic Games and The Coca-Cola Company partnership has lasted for over 50 years. The 2018 campaign featured stories and sports photography of select participating athletes showcasing their ability. Billboards and transit signage welcomed the athletes and visitors to the games on their journey from Seattle-Tacoma International Airport to the stadium. Swag and event materials would excite the athlete on their arrival at the Olympic village.

Profile cards of athletes were created on seeded paper that could be planted at home as a tribute to the 2018 games.